Page 27 - Internationalist Magazine 2013 66
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A message from one of our founding partners











i-Channel Relevance
i-Channel Relevance Maxim Va e & Adva Any asset, Customized in Any format,
ntage izing
lu
any source any dimension any channel 
Any asset, Customized in Any format,
✓ The
righ
any
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t mes
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e
any
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e
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✓ The right message 
With the world’s most sophisticated content generation & customization platform
✓ To the right person
✓ To the right person ✓ At the right time

✓ At the right time
✓ Via the right channel
Via the right channel 
✓ ✓ Both on and oline
All experience management and content delivery platforms, whether CMS, email, social, 
✓ Both on and oline 
With Elateral,
mobile, print, POS, digital display or otherwise, depend on content to fuel relevant 
Relevance
top marketers experiences. Producing it with record-shattering speed, lexibility, control and cost eficiency 
is imperative in today’s market. This is where Elateral MSC comes in.
Relevance
are saving tens 
of millions of Powered by patent-pending innovations, Elateral MSC is designed with one goal in mind: 
To maximize value & advantage for the world’s leading marketers. Elateral’s game-changing 
dollars per year 
with concurrent
content generation innovations include:

improvement in
*
*
Major Cost-Beneit gap
results.
Major Cost-Beneit gap

entional 300% more cost 
enationa,l One complete
200+ countries,
Dynamic scaling with
enatiaond, 300% more cost
solution from package
20+ languages, 200+ countries,
automated layout Dynamic scaling with
Representative
One complete it
sotloutpiorintfr,oPmOSp,awcekabg, e
Case Examples:
re-optimization automated layout
nte10X
UI + content,
ennmtaenthdods, Beeimobileandsocial 20+languages, andshape-shifting
to print, POS, web, re-optimization 
namseettehnods, et-n10X
Cyrillic, Double Byte UI + content,
arstehatenn
t-oBs•
Cyrillic, Double Byte
20,000 users in
mobile and social
and shape-shifting
rs.than osC200+ countries
30%-40% increase
C***
in target outcomes and 20+languages
s.
***
30%-40%icreasein target outcomes
driving $100M+
Versions
savings in content 
dVesrsigionsand 
One-to-many low-
Multiple versions for
Identify and leverage
through customization One-to-many low-
localization costs.
real-time interactive Multiple versions for
high-performing Identify and leverage
for speed, eiciency through customization
dialogs – fast, lexible, real-time interactive
assets and executions high-performing
•
foranspdeceodn, seiistecniecnycy 65%-85% reduction dieailocgisen–t,facsotn, ltreoxlliebdle, while reducing waste assets and executions
and consistency
in content eicient, controlled
while reducing waste
*Patent-pending
localization and 
customization *Patent-pending
costs.
Elateral’s Value Delivery Model provides a fast path to signiicant savings and continuous 
performance improvement – another reason why the world’s most sophisticated marketers, 
•
57% reduction
including Cisco, Coca-Cola, Microsoft, Procter & Gamble, Starwood and Toyota rely on 
in campaign Elateral solutions to take marketing results to new highs and marketing costs to new lows.
production costs 

with improved 
targeting, 
accelerated 
time-to-market, 

and improved 3rd • Continuous insight-driven 10,000 
compliance.
performance improvement
109,000 Order • Continuous insight-driven 3rd 
98,000 • Transform creation-to-
performance improvement
Order publication process
• Transform creation-to-
Conventional 
Elateral’s technology and services publication process 87,000 Versioning 
t
are reducing costs and waste • Sharpen insights
67,000 Conventional 2nd 
os65,000 Versioning
• Identify and amplify • Sharpen insights
osCtwhile driving brand consistency Order 2nd best practices
• Identify and amplify
C$around the globe for some of the 54,000 Order • Empower knowledge best practices
$world’s leading marketers. Please 43,000 community
• Empower knowledge
Contact Us to uncover how 32,000 community
• Reduce versioning costs
Elateral Customization 
we can drive an immediate ROI 21,000 • Reduce waste
1st • Reduce versioning costs
Elateral 
for your company
1,000
Customization
• Improve relevance Order 1st 
+1 (877) 914-0789 or • Reduce waste
• Accelerate TTM 10 20
30
40
50
60 70
80 90 100
Order • Improve relevance
• Protect standards 
infousa@elateral.com
10 20
• Accelerate TTM
# Content Versions
30 40 50 60 70 80 90 100
• Protect standards
# Content Versions

© 2013 Elateral, Inc. All rights reserved



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